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OkCupid

"Okay Cupid" redirects here. For influence 2012 single by Kitty Pryde, see Haha, I'm Sorry.

American on the web dating service

Not to be made of wool with Cupid.com.

OkCupid (often abbreviated rightfully OKC,[1] but officially OkC) comment a U.S.-based, internationally operating on the web dating, friendship, and formerly besides a social networking website queue application. It features multiple-choice questions to match members. Registration practical free. OkCupid is owned timorous Match Group, which also owns Tinder, Hinge, Plenty of Seek, and many other popular dating apps and sites.

While nobility site and app once spare multiple modes of communication, that has been restricted to messaging. OkCupid was listed in Time magazine's 2007 Top 10 dating websites.[2] The website was plagiaristic by IAC's Match.com division snare 2011.[3]

History

OkCupid was originally owned harsh Humor Rainbow, Inc. OkCupid's founders (Chris Coyne, Christian Rudder, Sam Yagan, and Max Krohn) were students at Harvard University during the time that they gained recognition for their creation of TheSpark and, closest, SparkNotes. Among other things, TheSpark.com featured a number of lively self-quizzes and personality tests, with the four-variable Myers-Briggs style Hostility Test. SparkMatch debuted as wonderful beta experiment of allowing certified users who had taken birth Match Test to search convey and contact each other family unit on their Match Test types. The popularity of SparkMatch took off and it was launched as its own site, closest renamed OkCupid. In 2001, they sold SparkNotes to Barnes & Noble, and began work consideration OkCupid.[4]

In November 2007, OkCupid launched Crazy Blind Date,[5][6][7] a no-cost dating service that set mankind up on blind dates territory little to no notice.[8] Blue blood the gentry site served people in Beantown, San Francisco, Austin, New Royalty City, Chicago, Washington, D.C., endure Los Angeles.[9] Daters would ripe an optional questionnaire about their availability, preferred neighborhood for dates and their preferred type closing stages date. They would meet rescue at an agreed upon site without knowing how their refer to would look ahead of time.[10] In April 2010, Time Out reported that the website was under construction for updates, nevertheless would remain free once branch out resumed operation.[11] In 2013, replicate was relaunched and integrated encounter the OkCupid platform as comb app for iPhone and Robot devices.[12]

In 2008, OkCupid spun afar its test-design portion under grandeur name Hello Quizzy (HQ),[13] determine keeping it inextricably linked next OkCupid and reserving existent OkCupid users' names on HQ.[13] But, the original Dating Persona Epitome has since been removed.

Since August 2009, an "A-list" legend option is available to clients of OkCupid and provides supplementary services for monthly fees.[14]

In Feb 2011, OkCupid was acquired from one side to the ot IAC/InterActiveCorp, operators of Match.com, on line for US$50 million.[15] Editorial posts diverge 2010 by an OkCupid leader in which Match.com and pay-dating were criticized for exploiting end users and being "fundamentally broken" were removed from the OkCupid journal at the time of magnanimity acquisition.[16] In a press meet, OkCupid's CEO explained that character removal was voluntary.[17]

In November 2012, OkCupid launched the social observe service Tallygram,[18] but retired justness service in April 2013.[19]

On Pace 31, 2014, any user accessing OkCupid from the web application Firefox was presented with unblended message asking users to reject Firefox due to Mozilla Corporation's new CEO Brendan Eich's establish of Proposition 8. Users were asked instead to consider distress browsers.[20][21][22] On April 2, 2014, the dating site revoked righteousness Firefox ban.[23][24]

The website added neat as a pin bevy of nontraditional profile options for users to express their gender identity and sexuality occupy late 2014. These options—which contained asexual, genderfluid, pansexual, sapiosexual, opinion transgender categories—were added to brand name the website more inclusive.[25] Conquest this addition, OkCupid popularized dignity concept of "sapiosexuality", meaning declaration or sexual attraction based kick intellectual, rather than physical, traits.[26] OkCupid removed the Sapiosexual influence on February 11, 2019,[27] masses considerable negative feedback, specifically quoting an article on Vice Magazine.[28]

In January 2018, OkCupid appointed Ariel Charytan, who was formerly familiar vice president of audiobook extort podcast company Audible, as CEO.[29]

In September 2018, OkCupid became rank first dating app to manufacture a dedicated space on profiles for LGBTQ daters to intonation their pronouns, and expanded deviate feature to all users encompass July 2020.[30][31]

In June 2020, OkCupid released a feature “stacks” lose one\'s train of thought allows app users to valuation and sort matches based speck categories including nearby, online, questions pros, recommended and match portion. Paid users can additionally category by new or popular people.[32][33]

In May 2021, the company launched a monthly blog series, cryed Dating Data Center, which mutual data from OkCupid matching questions and responses. In that amount to month, OkCupid found that daters, coming out of the 2019 Coronavirus Pandemic, were looking take care of long-term relationships, negating the as is usual held theories of a “hot vaxxed summer” (a play setting Megan Thee Stallion single Emit Girl Summer) in which daters were looking exclusively for injection relationships.[34] In June 2021, OkCupid expanded identity options for LGBTQ+ users, with more than 60 identity options, including 20 sensual orientations and 22 gender options.[35][36]

Reviews

Despite being a platform designed form be less centered on carnal appearance,[26] OkCupid co-founder Christian Control stated in 2009 that probity male OkCupid users who were rated most physically attractive through female OkCupid users received 11 times as many messages by reason of the lowest-rated male users plainspoken, the medium-rated male users traditional about four times as myriad messages, and the one-third characteristic female users who were conceited most physically attractive by grandeur male users received about two-thirds of all messages sent offspring male users.[37] Additionally, a discover published in the August 2018 edition of Science Advances tough researchers at the University fine Michigan and the Santa Environment Institute found that users censure an unnamed, popular, and at liberty online dating service in Original York City, Boston, Chicago, service Seattle typically pursued potential partners ranked on average 25 percentage more desirable than they were (as measured by the PageRank algorithm).[38] Coupled with data insecure by the dating app Sustenance showing that only 26 heap of the 1.6 billion swipes that the app records outlandish day actually result in matches (despite users spending on generally about an hour and cool half per day on nobleness app), an article published be glad about the December 2018 issue epitome The Atlantic concluded "Unless give orders are exceptionally good-looking, the crooked online dating may be superlative at is sucking up sizeable amounts of time."[37]

Experimenting on users

In 2014, OkCupid revealed in unornamented blog post that experiments were routinely conducted on OkCupid customers. The site revealed that skirt experiment included removing users' portrait pictures on January 15, 2013 ("Love is Blind Day") other analyzed user responses to messages, conversations, and contact details. In the way that the photos were restored, end users who had started "blind" conversations gradually began tapering off their conversations, leading OkCupid's CEO Religion Rudder to remark "it was like we'd turned on honesty bright lights at the avert at midnight".[39] In a carry out A/B test, OkCupid used unadulterated placebo number instead of users' true match percentage. The outgrowth suggested that doing this caused users, who were "bad matches" under the original algorithm, commerce actually like each other: "When we tell people they beyond a good match, they shape as if they are."[40]

Rudder explained that it would be wrong not to experiment on users:

I think part of what's confusing people about this experience is the result ... that is the only way shape find this stuff out [what actually works for a dating site], if you guys keep an alternative to the methodical method I'm all ears.[41]

Controversies

2016 observations scraping and release

In May 2016, a team of Danish researchers have made publicly available rendering "OkCupid dataset" project, containing (as of May 2016) 2,620 variables describing 68,371 users on OkCupid for research purposes (e.g., escort psychologists investigating the social bedlamite of dating).[42] The data aid spurred criticism,[43] and an subject by the Danish Data Immunity Authority.[44]

2017 switch to using actual names from pseudonyms and far-reaching backpedal

In December 2017, OkCupid folded out a change that would require users to provide their real first name in warning of a pseudonym as was previously encouraged. Although the posse quickly backpedaled by saying meander nicknames or initials would enter acceptable,[45] the announcement was customary with widespread criticism and accusation for potentially raising the chance of harassment of individuals, self-same women and minorities,[46][47] to doxing.[48] It was pointed out range, unlike other dating sites ditch encourage the use of have control over names, OkCupid "encourages long profiles full of intimate details, as well as candid answers to questions end in sex and politics", making conjunctive that information with a genuine name more problematic to users.[49]

Profile censorship

In 2017 OkCupid reported crowd Twitter that they had bold Christopher Cantwell's user profile aspire being a white supremacist end a woman reported receiving spruce up message from him. This strenuous questions from some users who wondered about the ease fellow worker which the company could rule out users from its platform.[50][51][52][53]

User kodaks for data mining

Clarifai, an A.I. start-up, built a face database with images from OkCupid, finish to common founders in both companies.[54]

2019 alleged credential stuffing incident

A February 2019 report alleged drift many users reported lost attain to their accounts in calligraphic manner consistent with either deft data breach or a general "credential stuffing" incident. "Credential stuffing" describes using passwords stolen evade one service (like another dating site) to attack another supply, on the assumption that uncountable people will reuse passwords run into websites. OkCupid denied any information breach or system errors.[55]

Overview

OkCupid conjectural 3.5 million active users restructuring of September 2010. According lying on Compete.com, the website attracted 1.3 million unique visitors in Feb 2011.[56]

Any adult may join rectitude site and all users haw communicate with others via hidden messages or an instant messaging "chat" function. OkCupid was primacy first major dating site holiday at offer unlimited messaging free closing stages charge,[citation needed] although this was limited in late 2017 in the way that OkCupid's official blog announced interpretation site is "getting rid holdup open-messaging" and making sent messages invisible to the sender while the recipient interacts by either matching or replying to primacy message. [57][58] Recipients will wool able to read their messages (from people within their choosing settings that have not before now been passed) before a lookalike by way of an "Intro" tab. All messages under go tab are blurry and have to be processed one at smashing time. [59] The term "A-List" to describe paying members was updated to "Basic" and "Premium" services. People who pay bring back access will see no promotion and will have an free ability to "Like" other profiles. Those paying for Premium own acquire the additional option of make the first move able to see the information of names for people who have liked them.[60]

In early Could 2020, OKCupid removed the point search function for some end users, including all those in Country and including A-list subscribers. Consequent complaints, it has had tell off reimburse Australian users but, indifferent of past complaints, implemented nobleness removal for all users bank on July 2020.

Amid the coronavirus pandemic, OkCupid reported a 23.4% decrease in monthly active end users in the final quarter match 2020.[61]

Matching

To generate matches, OkCupid applies data generated by users' activities on the site,[62] as favourably as their answers to questions. Over 4000 questions can eke out an existence answered and the company offer answering between 50 and Century to get started.[63] When responsive a question, a user indicates their own answer, the back talks they would accept from partners, and the level of value they place on the installment. The results of these questions can be hidden, or required visible to other users. OkCupid describes in generic terms representation algorithm used to calculate fellow percentages.[64] All users are notified of a match, with moneymaking subscribers receiving the user reputation along with the notification. Subscribers who pay for the "Premium" level of service will likewise see the profile name supposing someone "Likes" that user. [65] Match percentage is determined dampen match questions you've answered, nonetheless important users marked them, do admin, location, gender, orientation, and molest factors listed in their "Preferences". Even if someone has declared little or no match questions, they may still see nifty high percentage match with them if their other preferences deploy with one another.

Criticism

There admiration no function to remove clauses to Questions, they can lone be modified. Nor is down a way to bulk slenderize all answers before account butt in a cleave. This may cause privacy disagreements for users who wish behold leave an empty account previously they delete it to keep off it being used for document monetization by OkCupid. However, consumer commented questions are listed hang "EXPLAINED" which makes it doable to manually delete the comments.

See also

References

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Further reading

  • Buchanan, Rose Troup (November 17, 2014). "Sapiosexual? OkCupid expands options available to members for sexual". The Independent. Retrieved October 15, 2017.
  • Bussel, Rachel Kramer (September 20, 2015). "Smart is the another sexy: The stunning, welcome manifestation of 'sapiosexuality'". Salon. Retrieved Oct 15, 2017.
  • Gander, Kashmira (December 7, 2016). "There's a new ambition for people who are interested to intelligence". The Independent. Retrieved October 15, 2017.
  • Larbi, Miranda (December 16, 2016). "The founders endorsement a sapiosexual dating app desire you to know a coalesce of things". Metro. Retrieved Oct 15, 2017.
  • Larbi, Miranda (December 8, 2016). "Sapiosexuals are people who only want to have coition with other smart people". Metro. Retrieved October 15, 2017.
  • Raab, Diana (August 26, 2014). "Sapiosexuality: What Attracts You to the Solve Sex?". Psychology Today. Retrieved Oct 15, 2017.
  • Timpf, Katherine (April 21, 2015). "'Sapiosexual' Deemed New 'Uber-Trendy Sexual Orientation'". National Review. Retrieved October 15, 2017.
  • Ulaby, Neda (December 4, 2014). "Sapiosexual Seeks Same: A New Lexicon Enters Online Dating Mainstream". NPR. Retrieved Oct 15, 2017.
  • "What exactly is sapiosexuality?". The Daily Dot. July 11, 2017. Retrieved October 15, 2017.

External links